Together, we can shape Sudbury's skyline.
this is who we are.
the team.
Five individuals, each bringing key unique qualities, together working harmoniously to deliver Sudbury’s most iconic real estate project to the community – This is our team.
With a wealth of experience in the local market, Trevor has become a trusted and reliable resource for those navigating the complexities of buying or selling a home.
Known for his friendly demeanor and client-focused approach, Trevor goes above and beyond to ensure a seamless and stress-free real estate experience. Whether it's guiding first-time homebuyers through the process or assisting seasoned investors in finding lucrative opportunities, Trevor's expertise and personalized service set him apart in the industry.
Trevor's love for real estate goes beyond the transactions; he understands the emotional and financial significance of each property transaction and works tirelessly to exceed his clients' expectations. His in-depth knowledge of the Sudbury real estate market, coupled with a keen understanding of the ever-changing industry trends, enables him to provide valuable insights to his clients.
Community-oriented and personable, Trevor is deeply invested in Sudbury's growth and development. He takes pride in connecting individuals and families with their dream homes, contributing to the vibrant and thriving community he calls home.
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Fluent in two languages, Crystal is committed to inclusivity and effective communication, broadening her engagement with a wide audience. Her client-centric approach has earned her significant accolades, such as membership in the Re/Max Crown Club and a leadership position at the Sudbury Real Estate Board. Crystal's understanding of consumer behavior and her ability to craft compelling narratives enhance brand engagement and awareness, while her dedication to ethical leadership promotes a positive organizational culture.
With her diverse background and commitment to excellence, Crystal is poised to contribute significantly to Panoramic Properties, aiming to drive its success and growth forward.
Adam's professional journey is adorned with significant milestones, including a long-standing tenure on the Sudbury Real Estate Board of Directors, where he notably served as President in 2023. His leadership and dedication to the industry were recognized when he was honoured as a Northern Ontario Business Awards 40 under 40 recipient, celebrating his community leadership and contributions.
Not just a leader in business, Adam is a marketing ninja, known for his exceptional social media presence that has garnered widespread attention across Ontario. His innovative marketing strategies and charismatic engagement online are testament to his ability to connect, communicate, and captivate. Adam's philosophy centers on client-first service, ensuring a uniquely smooth transaction for all his clients by going the extra mile, a testament to his dedication and integrity.
Beyond his professional achievements, Adam is deeply invested in the Sudbury community. His advocacy for the region extends through his volunteer work, including a significant tenure as the President of the HSN Volunteer Association. Adam's passion for promoting the Sudbury community shines through his efforts to enhance the living experience for all residents, making him not only a leader in real estate but a pillar of the community he serves.
Adam Haight is more than a broker; he is a visionary, a community advocate, and a beacon of excellence in Northern Ontario's real estate scene. His career, marked by substantial achievements and unwavering dedication, reflects his commitment to not just achieving success, but inspiring it in others.
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Beyond real estate, Natalie's dedication extends to her community involvement, notably serving on the Board of Directors for the Children’s Aid Society of the Districts of Sudbury and Manitoulin for over eight years. Her professional journey is marked by significant contributions across various sectors, including education, finance, and technology, prior to her flourishing real estate career. Natalie's diverse background, from a dental assistant to an educator, underpins her adaptability, honesty, and determination—traits that have been instrumental in her success. Natalie Harrison stands out as a professional dedicated to excellence, community service, and the development of her industry, bringing a wealth of experience and warmth to every endeavor.
With a finger on the pulse of market shifts, Marcelle has 8 solid years of real estate experience. Understanding the importance of branding is also a primary focus to her home selling approach, with 14 years of direct sales marketing experience in local media. Entrepreneur Of the Year Award winner with the local BPW, Rookie of the Year Recipient in Media Sales for Northern Ontario, Past President of the Sudbury Rowing Club, 100% Club achievement recipient several years in a row with RE/MAX as well as the Hall of Fame Award, Marcelle has business acumen, knowledge, dedication and life experience to draw from making her a trustworthy partner to work with.
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The brokerage
THE BRAND.
Re/Max Canada stands as a titan in the real estate industry, wielding unparalleled influence and reputation. This brand’s domination stems from its vast network of seasoned agents, comprehensive market knowledge, and innovative marketing strategies that ensure properties receive maximum exposure. For condo developers, partnering with Re/Max agents offers significant advantages. These professionals bring a deep understanding of local and national real estate trends, enabling them to effectively price and position properties in the market. Their extensive buyer network increases the likelihood of quicker sales at optimal prices. Furthermore, Re/Max’s robust marketing tools and platforms guarantee that properties reach a wide audience, from local homebuyers to international investors, maximizing visibility and demand. In essence, Re/Max’s reputation for excellence and results-driven approach makes it a preferred choice for condo developers seeking to navigate the complex real estate landscape successfully.
The NEED
Click on each item to learn more.
Greater Sudbury is poised for future growth, with projections indicating an expansion primarily within the city proper. This anticipated growth underscores the critical need for proactive urban planning and development strategies that ensure the housing supply is capable of meeting both the current and future demands of the community. It’s essential that new housing projects cater to a variety of needs and preferences, including affordability and diversity in housing types, to support sustainable community development and enhance the quality of life for all residents.
Hemson’s 2023 population projections for Greater Sudbury reveal significant growth under the reference and high scenarios, driven by sustained migration and economic improvements. These scenarios anticipate a population increase to 188,510 and an addition of 10,330 households by 2051, with an influx of young adults who are likely to prefer modern living arrangements. This demographic trend suggests a strong preference for condominiums over detached homes, due to their affordability, location advantages, and lifestyle alignment.
The high scenario, which projects even more robust growth, emphasizes the shift towards a younger demographic and a corresponding increase in economic activity. This underscores the necessity for high-rise condo developments that cater to the preferences of these younger adults, who value efficiency, accessibility, and urban living. Such projects are essential not only for accommodating the expected increase in residents but also for fostering a vibrant, sustainable urban environment that aligns with contemporary housing trends and demographic shifts in Greater Sudbury.
In Sudbury, the home ownership market is currently strained by rapidly increasing resale prices, which reflect a broader national trend. Much of the new housing development is skewed towards constructing large single-detached homes, which primarily cater to upper-middle and high-income households. This focus leaves a noticeable gap in affordable ownership options, such as condominium apartments, which are limited in availability. This imbalance indicates a clear necessity for a real estate project that expands affordable home ownership opportunities, thereby supporting a more diverse range of income levels in the community.
In Sudbury, there is a marked income disparity between homeowner and renter households, with owners earning nearly twice as much as renters ($112,037 compared to $46,886). Addressing the stark income disparity between homeowners and renters in Sudbury, it’s crucial to consider the potential impacts of high-end condo development on the broader housing market. Introducing luxury condominiums could theoretically stimulate the resale market as wealthier individuals or families might opt to purchase these new, high-end units. This movement could free up existing housing stock, potentially leading to a softening of prices in the middle segments of the market.
In Sudbury, the housing landscape has traditionally been dominated by single-detached homes, which have accounted for the majority of new housing completions. However, there has been a notable shift in recent years, with an increasing proportion of new housing developments comprising semi-detached, row houses, and apartments. This diversification is crucial for addressing the current supply and demand imbalance in the housing market.
The introduction of condominiums and other high-density housing options is essential to this strategy. By increasing the availability of these housing types, the market can better accommodate a wider range of income levels and living preferences. High-density housing not only utilizes land more efficiently but also provides more affordable entry points into homeownership, thereby alleviating some of the pressures faced by lower and moderate-income households. Such developments are key to creating a more balanced and inclusive housing market in Sudbury.
As part of Ontario’s ambitious goal to add 1.5 million new homes by the end of 2031, Greater Sudbury has been specifically tasked with developing 3,800 new homes within this timeframe. This directive comes in the wake of the Provincial Government’s announcement in August 2023, which set housing targets for 21 additional municipalities, including Sudbury, building on initial targets assigned to the province’s fastest-growing regions in October 2022.
To meet this target, Greater Sudbury must average the construction of 380 new homes annually, starting from the recommendations of the 2022 Housing Affordability Task Force Report. In this context, a high-rise condo project could play a pivotal role. Such a development would significantly contribute to meeting these annual housing creation goals by efficiently maximizing land use and providing a substantial number of housing units within a single project. High-rise condominiums not only align with the need for more dense housing solutions but also help diversify the local housing market, catering to different demographics and income groups in Sudbury.
The Bell Park development project is integral to preserving and enhancing the historical and cultural legacy of Sudbury. Located in a vital area of the city, this project transcends typical construction by aiming to intertwine modern residential needs with the rich heritage of the community. Its success depends on a thoughtful approach that involves selecting builders and realtors who respect and understand Sudbury’s values. This development not only addresses the city’s housing demands but also preserves the essence of Bell Park, making it a necessary endeavor to maintain and enrich the community’s legacy.
In Sudbury, the rental housing market is facing significant challenges due to low vacancy rates, which can be attributed to ongoing population growth and a shortage of new rental properties. This scarcity has led to considerable increases in rental rates, resulting in rising rents across the board. Consequently, there are lengthy waitlists for available rental housing, further complicating access for potential renters. This situation has been particularly difficult for low- and moderate-income households, for whom most rental options have become increasingly unaffordable. This underscores the pressing need for a well-planned real estate project aimed at expanding and diversifying the local rental housing market to meet the growing demand.
The plan
Learn about our hands-on approach to introducing the new condo development inSudbury, from targeted marketing strategies to community-driven events. We’re committed to keeping it real and making sure the development is presented to the right people, at the right time, in the right place.
Social Media Groups
Our approach leverages the power of social media to build a community around the condo development, ensuring that information and updates are just a click away. We plan to engage our audience with a mix of content that keeps them connected and informed, from progress updates and behind-the-scenes looks to virtual tours and interactive sessions. This ongoing dialogue not only enhances visibility but also builds a loyal community of prospective buyers and local enthusiasts.
Weekly Open Houses
There’s nothing like stepping into a space to truly appreciate its potential. Our open houses are designed to welcome potential buyers into the very heart of what could be their future home. These events will showcase the high standards of construction, thoughtful layouts, and appealing amenities. Our knowledgeable team will be on hand to guide visitors through the property, highlighting key features and answering any questions, ensuring that every visitor can envision themselves living in the space.
Purpose Driven Marketing
Each marketing effort is crafted with a specific goal in mind, whether it’s generating leads, increasing brand awareness, or driving sales. This targeted approach ensures that we use our resources effectively and maintain a cohesive strategy across all platforms and activities. By clearly defining our objectives for each campaign, we can tailor our messages and methods to achieve the best results, ensuring that every dollar spent moves us closer to our goals.
Outdoor Advertising
To capture the attention of potential buyers, we’re deploying strategic billboard and outdoor advertising campaigns in high-traffic areas. These placements are designed to maximize visibility and keep our development at the forefront of people’s minds as they commute and go about their daily routines. Eye-catching designs coupled with clear calls to action will direct people to learn more about the development, either by visiting our website or attending an open house.
Network Connections
Our team comes from diverse backgrounds, each with extensive networks across the province, which we actively leverage to promote our development. By participating in home shows and utilizing our strong industry connections, we plan to position the condo project prominently within the real estate community and among potential buyers. These events provide a perfect platform for direct engagement, offering us an opportunity to showcase the development’s advantages firsthand to an engaged audience.
Special Events
The launch of the condo project will be marked by a series of carefully planned events that create excitement and draw attention to the unique aspects of the development. Information nights provide detailed insights into the project, while buyer appreciation events celebrate and thank our early adopters. These gatherings are not only an opportunity to showcase the development but also a chance to build strong relationships with potential buyers, creating a sense of community from the outset.
THE ASK
As a dedicated team of realtors with deep roots and extensive experience in Greater Sudbury, we are keenly interested in your upcoming condo development project. We believe that our local expertise and robust marketing strategies could significantly contribute to the success of this endeavor. We would greatly appreciate the opportunity to meet with you to discuss how we can collaborate to effectively market and sell your condos, ensuring maximum visibility and appeal. Please reach out to schedule a meeting at your convenience. Together, we can explore how our tailored approach can meet your needs and expectations, paving the way for a successful project launch. We look forward to the possibility of working together and bringing this vision to life in the heart of Sudbury.
705.562.4807
